Arfa Batik Essay Example for Free

Arfa Batik EssayFrom the backyard of the founders house, our exclusive hand draw hand-dye is now a multi million ringgit industry with securities industrys as far ranging as Europe and the Middle East. Our hand-dye fashion house or haute c egressure combines contemporary design and traditional Malay motifs into batik of simple elegance, and argon very much sought out by discerning customers from around the world. WHAT WE DO We are view in various batik outpution processes from manufacturing from printing, colouring/dyeing, designing and tailoring, wholesaling, exporting to retailing of our batik products. We stress to open a chain of Noor Arfa Batik retail throughout the world through franchising. Noor Arfa is Malaysians largest commercial Batek producer. Noor Arfa has built a reputation as the leading manufacturer of superior hand drawn fashion items and accessories. We also train and develop master craftsmen that consistently produce timber with excellence. We stand ou t as leader in our industry in the way we have perfected the art of combine distinct colour with classic designs and traditional Malay motives, to create Batek of simple elegance.The Market Noor Arfa Franchise operates in a dynamic and evolving securities industryplace. Consumers are presented with many options for batik textile and we see a growing engagement in fashionable and contemporary batik that address the need to be trendy and yet laughable in identity. We find our customers desiring the look that is Malaysian and yet global in application. Noor Arfa addresses this gap in the market by providing a more comprehensive product range that addresses the various needs of the different part of the market for batik wear and textile.Our customers would also not have to worry about quality as we provide a consistent buying experience with our quality policy which is to produce excellent quality product that satisfy our customer needs. We also believe there are other areas of the market that would gain from our products which we have not yet targeted. For example we see huge potential in offering our product to the trendy and fashionable young market which is looking for cool and in fashion wear. This is an area of the market that is fully aware of the benefits of self identity and yet contemporary.